I've already noted some examples of artwork for specific 12" releases but this is not entirely indicative of the kind of sleeves that run through the continuum. Due to finances, many dance labels have opted for basic black 12" sleeves although a number have their 'housebag': a generic label sleeve. These underground releases can also gain popularity as a collectible series and the cheaper options also push an identity: promoting a brand awareness in a way that individual sleeves don't [Warp, R&S and XL Recordings are just three examples of labels that successfully established themselves using distinct, immediately recognisable sleeves]. These options have also brought with them some interesting design details such as the use of applied stickers carrying more individual record info or images.
The key thing is that these releases are immediately observed as "underground" due to mainstream records using full colour, individual artwork. The various scenes' utilitarian approach to packaging, on the other hand, has resulted in releases that are often the same as the 'tools' used by DJs - a certain stamp of 'authenticity'. The white label - with its absence of design - should also be observed as having cachet for exactly these reasons.
Not continuum related, but there is a great post on generic 12" single sleeves over at Amoeba. Related to this, there is also a further resource for both nostalgia freaks and graphic designers with a vintage online collection of 'factory sleeves' that's lovingly maintained over at Record Envelope.
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